Points of purchase (POP) displays are everywhere, especially during any holiday season. From stocking stuffers to other small gift ideas, seasonal products and even new products, the POP display comes in handy to promote your product to consumers. By putting your product front and centre, usually at the checkout counter, you increase the odds of a customer purchasing your product. Often final purchasing decisions are being made as a customer is checking out, and the products put in perfect view often do very well in terms of sales. This type of display is the perfect vehicle to promote your brand a product without much fanfare. Based on simple research of consumers, a well-placed, well-designed POP display can garner sales that wouldn’t happen from a regular store shelf. McLeish Corr-A-Box is a full service packaging and design firm that offers point of purchase displays as well as other types of services for all your business needs in Toronto, Ontario and across the GTA.

Neat POP Displays will Promote Your Products Effectively

Product promotion is integral to keeping sales up. We know that consumers like neat, professional displays over messy shelves that they have to sort through, so the point of purchase display makes perfect sense when it comes to product promotion. Both cost efficient and effective, the POP display shows off your product to those who may not see it otherwise. The neat, professional style of a well-placed display that houses any type of product is one that is so attractive to consumers; often they can’t pass it up. Customers often choose similar products that are neatly displayed over those on store shelves. It comes down to making your product look more attractive than others, and McLeish Corr-A-Box can do this with our point of purchase displays. A POP display can be compared to a silent salesperson, working to quietly promote your product. Suggestion selling at the cash is another great way to augment the display and make it even more effective. Either way, this type of display will take your seasonal, sales, or new product and make the consumer want to purchase it. Let our team at McLeish help increase sales and increase your bottom line with a simple, effective point of purchase display.

Our expert team at McLeish Corr-A-Box has been serving our valued clients in Toronto, Ontario and the GTA for more than four decades. We have the know-how, experience and longevity to promote your products effectively in a point of purchase display. From placement, to product selection to customization, our team knows what works best in this type of display, and will advise you to ensure optimal results. We offer a variety of packaging and design services, all with our experience and knowledge as a guarantee of quality, value and service. McLeish Corr-A-Box has experts in several areas to help promote your products and create a sense of brand and product awareness among your client base. Our hope is for you to expand your client base as we have through hard work, quality service, good products and years of unreplaceable service to our valued clients. Trust McLeish Corr-A-Box to give you the advice you need to make the best decisions related to your packaging and design needs, including the point of purchase display, in Toronto, Ontario and across the GTA.